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Company Portfolio


Company Name:

Virola Internation

Industry Vertical

leather footwear manufacturing and export

Zoho Products

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Moving from Data confusion to Data clarity: How Virola International Transformed with Analytics


Virola International is one of the foremost footwear manufacturing companies, comprising five merchandise factories under its name and has achieved the widest reach with a global presence in more than 40 countries across the world. It has earned the reputation of being the leading export company, manufacturing footwear for men and women, to provide the utmost luxury they deserve. The leather trading company was conceived in 1950 and steadily grew over the years with family generation stepping in the company.


  • Identifying valuable insights from data.

  • To assign their key performance indicators (KPIs) such as:

                1. Conversion rate

                2. Cost of client acquisition (CPA / CPS)

                3. Customer retention rate

                4. Number of active users

                5. Revenue / revenue per user

                6. Percent of new / returning users

  • To ascertain their reports such as

                1. TDS Reports

                2. Duty Drawback reports

                3. Exchange Gain and Loss Report

                4. IGST Report

                5. Export Sale Reports


  • Insights at Your Fingertips: We built interactive dashboards and reports, giving everyone real-time insights into clients, services, and the market.

  • Executive Dashboard: We created a visually appealing dashboard for management to track key performance indicators (KPIs) at a glance and make informed decisions.

  • Sales Performance Reports: We made reports to analyze sales by different metrics like region, product category, channel, and salesperson to identify areas for improvement.


  • Improved production efficiency

  • Enhanced inventory management

  • Data-driven sales and marketing


Implementation and Customization are done with respect to the requirements of the company, which satisfies their wants and streamlines their process. Hence the implementation and customizations help in ease of the workflow of the entity.

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